"The Gentle Pen" - Genre & Format

So, you’ve Chosen Your Audience—Now Let’s Pick the Perfect Genre and Format!By Liv McLean

Okay, dream-chaser! So, you’ve figured out who you’re writing for—yay you! That’s a huge first step. Whether it’s toddlers with sticky fingers and big imaginations or retirees looking to finally build that sailboat in their garage, knowing your audience helps shape every word. Now it’s time to talk about the what of your book. That’s right: your genre and format.

So… Fiction or Nonfiction?

This question might seem simple, but it’s a game-changer.

• Fiction is the world of make-believe. You can build magical lands, talk to animals, or time-travel through a toaster (seriously, why not?). It’s perfect if your goal is to entertain, inspire imagination, or explore human emotions through story.

• Nonfiction is rooted in real life. Think memoirs, self-help books, guides, or how-to manuals. This is your go-to if you want to teach, share experiences, or offer practical wisdom.

Ask yourself: Am I telling a story from my imagination, or am I sharing something true from my heart or expertise?

Now, Let’s Talk Format

Once you know your genre, format is your next stop on the book-building train.

• Picture Books – Great for younger kids (think ages 3–7). These are short, simple, and packed with visuals. Word count is usually under 1,000 words, but every word counts. Ideal for bedtime snuggles and giggles.

• Chapter Books – A step up in complexity (ages 6–9). Short chapters, larger fonts, and lots of action. A fun place to start if you're writing for early readers.

• Middle Grade & YA Novels – If your readers are 8–18, this is your lane. Stories get longer, deeper, and more emotional. Think Harry Potter, Wonder, or The Hunger Games.

• Memoirs – True stories from your life. These are powerful if you’ve been through something unique, inspiring, or hilariously relatable.

• How-To Books & Guides – These are amazing if you want to teach your reader something specific. From “How to Survive Middle School” to “The Grandma’s Guide to Soap Making”—these are great for adult readers looking for help or inspiration.

• Novels (Adult Fiction) – The sky’s the limit. Romance, mystery, sci-fi, historical—you name it. Length and complexity will depend on your audience and genre expectations.

Matching Format to Audience = Author Superpower 💥

Think of it this way: if you’re writing for toddlers but create a 300-page historical novel, something’s gone off track. The right format keeps your audience engaged and helps your story shine.

• For kids? Keep it short, clear, and playful.

• For teens? Make it edgy, authentic, and voice-driven.

• For adults? Go deep, go smart, go meaningful.

TL;DR (Too Long; Didn’t Read 😉)

Choosing your genre and format is like picking the right shoes for a big journey. They’ve got to fit, support you, and help you walk the path ahead with confidence. You’ve got your audience. Now it’s time to build your book for them, with love, creativity, and clarity.

Next Up: Plotting your story or outlining your chapters! Stick around for the next post where we dive into the heart of your book’s journey.

What kind of book are YOU writing right now? Let me know in the comments!

Gently,

Liv